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    <title>EJC &#45; Media News</title>
    <link>http://www.ejc.net/media_news/</link>
    <description>EJC daily media news</description>
    <dc:language>en</dc:language>
    <dc:creator>European Journalism Centre</dc:creator>
    <dc:rights>Copyright 2012</dc:rights>
    <dc:date>2012-05-22T10:24:22+00:00</dc:date>
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    <item>
      <title>EU gives Google &#8216;weeks&#8217; to satisfy competition concerns</title>
      <link>http://www.ejc.net/media_news/eu_gives_google_weeks_to_satisfy_competition_concerns/</link>
      <guid>http://www.ejc.net/media_news/eu_gives_google_weeks_to_satisfy_competition_concerns/#When:10:24:22Z</guid>
      <description>European Union anti&#45;trust chiefs asked Google Monday to
quickly offer &quot;remedies&quot; to satisfy Brussels&#39; concerns the Internet
search king has abused its dominant market position &#45; or else face
heavy penalties. &quot;If Google comes up with remedies&quot; within &quot;a matter of weeks,&quot;
Competition Commissioner Joaquin Almunia told a news conference, the EU
will negotiate &quot;instead of having to pursue proceedings and fines.&quot; 
Almunia said he had written to Google&#39;s Eric Schmidt with this timetable
for action after an 18&#45;month probe, and hinted that the case could be
closed early if Google made the right noises by way of reply. 
The alternative would be legal action that, depending on the severity
and duration of infractions claimed, could result in fines worth up to
10 percent of Google&#39;s turnover &#45; meaning record EU penalties. 
Google&#39;s Brussels&#45;based spokesman Al Verney indicated that the company
would resist some of the EU&#39;s demands. The European Commission launched its antitrust investigation in November
2010, looking into allegations that Google had abused a dominant market
position following complaints from rivals.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-22T10:24:22+00:00</dc:date>
    </item>

    <item>
      <title>IAPA criticizes Venezuelan authorities&#8217; campaign against newspaper</title>
      <link>http://www.ejc.net/media_news/iapa_criticizes_venezuelan_authorities_campaign_against_newspaper/</link>
      <guid>http://www.ejc.net/media_news/iapa_criticizes_venezuelan_authorities_campaign_against_newspaper/#When:10:23:41Z</guid>
      <description>The Inter American Press Association (IAPA) has called on the Venezuelan
government to end its defamation campaign against the newspaper
Notitarde, IAPA announced on its website on Friday, May 18. According to
IAPA, the campaign is a &quot;a malicious discrediting maneuver&quot; initiated by
federal and state legislators of the ruling party. 
The newspaper La Verdad reported that in the streets of Valencia, in
Carabobo, posters and placards appeared accusing the newspaper of being
financed by drug traffickers. The conflict started with the accusation by the president of the
National Assembly, Diosdado Cabello, of the incumbent United Socialist
Party of Venezuela (PSUV), that the newspaper was linked to members of
the Makled family, which is on trial for drug trafficking charges,
explained El Informador. Tensions between the press and the government in Venezuela are nothing
new, and have increased in recent months as the October presidential
elections approach.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-22T10:23:41+00:00</dc:date>
    </item>

    <item>
      <title>Microsoft launches &#8216;social search&#8217;</title>
      <link>http://www.ejc.net/media_news/microsoft_launches_social_search/</link>
      <guid>http://www.ejc.net/media_news/microsoft_launches_social_search/#When:10:22:22Z</guid>
      <description>With Facebook hogging the spotlight last week and Google working to stay
in the game with Google+, Microsoft has quietly launched So.cl, which it
describes as a social&#45;search tool to share information and meet people
with common interests. What it&#39;s not, Microsoft says, is a rival to Facebook. 
&quot;So.cl is an experimental research project focused on the future of
social experiences and learning, especially among younger people,&quot;
Microsoft said Monday in an e&#45;mail. The tool was launched late last year for students at a handful of
colleges and universities. Last week, the company quietly made it
available to anyone for a public beta test period. 
Among the features of So.cl (pronounced, of course, &quot;social&quot;) is a
&quot;bookmarklet&quot; feature similar to Facebook&#39;s &quot;Like&quot; button. That lets
users share sites or pages they find interesting with other users. You
can share, comment on or tag other people&#39;s posts. So.cl also has a &quot;video party&quot; feature that lets users chat with others
and incorporate videos into those chats. The tool comes from Microsoft&#39;s FUSE Labs, which works with product
research and development teams on new Web and social tools.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-22T10:22:22+00:00</dc:date>
    </item>

    <item>
      <title>Iran starts legal case against Reuters</title>
      <link>http://www.ejc.net/media_news/iran_starts_legal_case_against_reuters/</link>
      <guid>http://www.ejc.net/media_news/iran_starts_legal_case_against_reuters/#When:10:21:57Z</guid>
      <description>Iranian authorities said on Monday they have formally started
legal proceedings against the international news agency Reuters, after
suspending its Tehran bureau over a report about female ninjas. 
Sources close to the case told AFP the charges being considered were
threatening Iran&#39;s national security, propaganda against the regime, or
others yet to be declared. No charges have been made public. Reuters employees in Tehran and elsewhere declined to comment, saying
they had instructions from their management not to do so. 
A Reuters statement said the news agency has apologised for the ninja
story and retracted it. It protested a travel ban placed on the Reuters bureau chief in Tehran,
Parisa Hafezi, who had been forced to hand in her Iranian passport as
part of bail conditions imposed by an investigating magistrate pending
the court case. The case stems from a February 16 video report Reuters did on a group of
female ninjas training in the city of Karaj, west of Tehran. The women and the head of the ninjutsu club featured in the report
objected that they were mischaracterised as killers in the story&#39;s
original headline, which read &quot;Thousands of female Ninjas train as
Iran?s assassins&quot;, and said they would sue for defamation. Reuters subsequently changed the headline to read &quot;Three thousand women
Ninjas train in Iran&quot;. It later retracted the report.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-22T10:21:57+00:00</dc:date>
    </item>

    <item>
      <title>Nascar, Twitter turn hashtags into pit stops</title>
      <link>http://www.ejc.net/media_news/nascar_twitter_turn_hashtags_into_pit_stops/</link>
      <guid>http://www.ejc.net/media_news/nascar_twitter_turn_hashtags_into_pit_stops/#When:10:20:24Z</guid>
      <description>The hashtag’s basic function is to serve as a content filter on Twitter.
While useful, hashtags can also be uninspired. So Twitter is converting
the hashtag into a content destination in its own right through a unique
partnership with Nascar announced Friday. 
Starting with the Pocono 400 the weekend of June 10, consumers who click
on the #Nascar hashtag will be directed to a not&#45;yet&#45;live Twitter page
that will aggregate tweets and photos related to the race to create what
Nascar svp and CMO Steve Phelps called in a statement a “complementary
live race experience.” Up until now when users click on a hashtag, they are shown a page
littered with tweets which have included that particular hashtag. But in
Nascar’s case, Twitter will curate those tweets through an algorithm,
and by hand to give users a behind&#45;the&#45;scenes look at the race. 
The partnership appears to be part of a broader initiative by Twitter to
take channel sports fans heavy usage of the platform during live games.
Earlier this week Twitter announced a partnership with ESPN to launch
during the NBA Finals that will have users tweeting their game faces
with the #gameface hashtag.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-22T10:20:24+00:00</dc:date>
    </item>

    <item>
      <title>UN action plan offers strategy for protecting journalists</title>
      <link>http://www.ejc.net/media_news/un_action_plan_offers_strategy_for_protecting_journalists/</link>
      <guid>http://www.ejc.net/media_news/un_action_plan_offers_strategy_for_protecting_journalists/#When:10:19:34Z</guid>
      <description>Highlighting the need to celebrate journalists&#39; work as way of creating
a country&#45; and world&#45;wide atmosphere respecting freedom of expression,
Guy Berger, director of UNESCO&#39;s Division of Freedom of Expression and
media development, briefly outlined the UN Plan of Action on the Safetyof Journalists and the Issue of Impunity during the first day of the
10th annual Austin Forum on Journalism in the Americas. 
The plan — which would strengthen the authority of the Special
Rapporteurs on Freedom of Expression, encourage widening the scope of UN
Security Council resolution 1738 (condemning attacks against journalists
in areas of conflict) to include protecting journalists in non&#45;conflict
areas, help member nations pass laws to prosecute suspects in
journalists&#39; killings, develop a guide outlining emergency responses and
safety provisions for journalists in the field, and establish a U.N.
inter&#45;agency mechanism to evaluate journalists&#39; safety — is necessary,
Berger said, because violence against the press is occurring in a
&quot;climate where journalists are not seen as offering a critical service
to society.&quot; What&#39;s more, criminal defamation laws send the message that critical
journalists are criminals, thus making their killing seemingly less of a
big issue, Berger said. Interestingly, Berger pointed out that the plan does not limit the
protection of journalists to those working for professional media
outlets. Rather, the definition of &quot;journalist&quot; was extended to include
community journalists, citizen journalists, and those working with new
media to inform the public.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-22T10:19:34+00:00</dc:date>
    </item>

    <item>
      <title>Yahoo will sell a stake in Alibaba</title>
      <link>http://www.ejc.net/media_news/yahoo_will_sell_a_stake_in_alibaba/</link>
      <guid>http://www.ejc.net/media_news/yahoo_will_sell_a_stake_in_alibaba/#When:09:37:08Z</guid>
      <description>Yahoo’s directors unanimously approved a deal on Sunday to sell about
half of its 40 percent stake in the Alibaba Group back to the Chinese
Internet company, concluding years of efforts by the two to reach an
agreement. Under the terms of the proposed transaction, Alibaba will buy back the
stake, valued at about USD 7.1bn. Yahoo will divest an additional 10 percent of the Chinese company when
Alibaba files for an initial public offering, which could come in the
next few years. Yahoo expects to sell the remainder of its stake at a
later date. While the deal is valued at USD 7.1bn, based on a USD 35bn
valuation of Alibaba, it could rise significantly. Alibaba is financing
the transaction through a combination of debt and equity, and may pay
Yahoo shareholders more if it raises the money at a higher valuation. Yahoo, a troubled Internet media company, plans to use the proceeds to
increase shareholder value, principally by buying back a large number of
shares. That would have the effect of shoring up Yahoo’s sagging stock
price. The company, which has churned through three chief executives
over three years, has been trying to improve on slow growth in
advertising revenue.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-21T09:37:08+00:00</dc:date>
    </item>

    <item>
      <title>Facebook faces USD 15bn suit over privacy violations</title>
      <link>http://www.ejc.net/media_news/facebook_faces_usd_15bn_suit_over_privacy_violations/</link>
      <guid>http://www.ejc.net/media_news/facebook_faces_usd_15bn_suit_over_privacy_violations/#When:09:34:54Z</guid>
      <description>Facebook was hit with a USD 15bn privacy lawsuit hours before its initial
public offering (IPO), which valued the firm at more than USD 100bn. 
The suit, filed in the Northern California District Court, alleged that
the company knowingly infringed on user privacy when it used browser
cookies to track activity. The suit included more than 20 complainants. 
The privacy issue first came to light in September of last year when
researcher Nic Cubrilovic discovered that the site was tracking browser
activity even after users had logged out of the social networking site. 
Shortly after the report surfaced, Facebook issued an update to correct
the issue and prevent the site from tracking activity when users log out
of their accounts. Facebook told Bloomberg that the claims were without merit and the
social network would be contesting the case in court. The suit arrives as Facebook looks to begin life as a publicly&#45;traded
company. The social networking giant on Friday kicked off its IPO in New
York on the Nasdaq stock exchange. While the offering set records for trade volume, Facebook stock failed
to live up to early expectations as the day progressed and the company&#39;s
financial backers were forced to step in and prevent the stock from
falling below its starting price. Analysts have suggested that the company set its sights too high with
its asking price and left the company open to a disappointing public
debut.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-21T09:34:54+00:00</dc:date>
    </item>

    <item>
      <title>Pakistan briefly bans Twitter access for &#8220;blasphemy&#8221;</title>
      <link>http://www.ejc.net/media_news/pakistan_briefly_bans_twitter_access_for_blasphemy/</link>
      <guid>http://www.ejc.net/media_news/pakistan_briefly_bans_twitter_access_for_blasphemy/#When:09:33:52Z</guid>
      <description>Pakistan banned access to Twitter on Sunday because of
&quot;blasphemous&quot; material, a Pakistani official said, but normal service
was resumed after 12 hours. The government did not specify which users or messages had prompted the
ban on the microblogging site or why it was allowed to operate again so
quickly. Any representation of the Prophet Mohammad is deemed un&#45;Islamic and
blasphemous by many Muslims, who make up the overwhelming majority in
Pakistan. Pakistan blocked access to Facebook in May 2010 for nearly two weeks
because of users conducting a competition on drawing Mohammad. Twitter,
YouTube and about 1,000 other websites were also blocked for carrying
blasphemous content. The Internet Service Providers Association of Pakistan said its members
had been asked to block Twitter indefinitely, but no reason was provided
by the government. Interior Minister Rehman Malik, an active Twitter user, said on the
website Sunday night that he had intervened and asked the prime minister
to order an end to the ban.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-21T09:33:52+00:00</dc:date>
    </item>

    <item>
      <title>Hybrid TV sets boom in Germany</title>
      <link>http://www.ejc.net/media_news/hybrid_tv_sets_boom_in_germany/</link>
      <guid>http://www.ejc.net/media_news/hybrid_tv_sets_boom_in_germany/#When:09:33:18Z</guid>
      <description>TV sets which can be connected to the Internet are set to become
standard in Germany, with almost every second TV set sold in Germany
this year (46 percent) having the capability to be hooked up to the net,
according to a new study compiled by German industry association BITKOM.
In 2011, the share of hybrid TV sets only amounted to 35 percent. Every sixth
household in Germany now has a connected TV set. BITKOM expects 22 percent of
households to have such a TV set by the end of 2012. 30 percent of households owning Internet&#45;capable TV sets make use of the online
features – for example movies on demand – more than once per month,
according to a current BITKOM study. However, every second owner doesn&#39;t
use the Internet function yet. The association expects the access figures to rise with the growing
number of Internet features customised for usage on the TV screen, for
example through made&#45;for&#45;TV apps.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-21T09:33:18+00:00</dc:date>
    </item>

    <item>
      <title>US: Video ad delivery hits new heights as online video soars</title>
      <link>http://www.ejc.net/media_news/us_video_ad_delivery_hits_new_heights_as_online_video_soars/</link>
      <guid>http://www.ejc.net/media_news/us_video_ad_delivery_hits_new_heights_as_online_video_soars/#When:09:32:00Z</guid>
      <description>US video ad delivery nearly reached the 10 billion mark in April 2012,
beating the previous record set a month earlier according to the latest
comScore online video rankings. The comScore Video Metrix service revealed that in all, and just as in
the previous month more or less, 181 million US Internet users watched
nearly 37 billion online content videos. Google Sites, as ever by video
viewing at YouTube.com, ranked as the top online video content property
in April with 157.7 million unique viewers, grabbing share from rivals
compared with the previous month. Viewers for Yahoo! Sites dipped by 10 percent
to 53.6 million, VEVO slipped 2 million to 49.5 million, Facebook.com
down slightly to 44.3 million and Microsoft Sites climbing to 42.8
million. Of the near 37 billion video views, Google Sites generated 17 billion,
followed by Hulu with 901 million and Yahoo! Sites with 742 million. The
average viewer watched 21.8 hours of online video content—with Google
Sites (7.2 hours) and the Hulu over the top (OTT) the top service with
3.8 hours—earning the highest average engagement among the top ten
properties. The OTT provider was again the most prominent in the monetisation stakes
as Americans viewed 9.5 billion video ads in April, representing another
month of record video ad views.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-21T09:32:00+00:00</dc:date>
    </item>

    <item>
      <title>Iranian director Farhadi claims EU prize at Cannes</title>
      <link>http://www.ejc.net/media_news/iranian_director_farhadi_claims_eu_prize_at_cannes/</link>
      <guid>http://www.ejc.net/media_news/iranian_director_farhadi_claims_eu_prize_at_cannes/#When:09:31:25Z</guid>
      <description>Iranian director Asghar Farhadi, who won this year&#39;s
foreign&#45;language picture Academy Award, claimed a prize at Cannes Sunday
to help fund his next film, with fellow Oscar&#45;winner Marion Cotillard. 
Farhadi, who made the wrenching family drama &quot;A Separation&quot;, accepted
the European Union&#39;s Prix Media with a EUR 60,000 cash award. 
He said he would start filming the as&#45;yet untitled picture starring
Cotillard and fellow French actor Tahar Rahim later this year in France.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-21T09:31:25+00:00</dc:date>
    </item>

    <item>
      <title>Twitter to use Do Not Track</title>
      <link>http://www.ejc.net/media_news/twitter_to_use_do_not_track/</link>
      <guid>http://www.ejc.net/media_news/twitter_to_use_do_not_track/#When:10:02:40Z</guid>
      <description>Twitter says it will honour requests from users who do not want their
online behaviour tracked, the company said on Thursday, in contrast with
web companies such Google and Facebook whose business models rely
heavily on collecting user data. Twitter announced that it will officially support &quot;Do Not Track,&quot; a
standardised privacy initiative that has been heavily promoted by the US
Federal Trade Commission, online privacy advocates and Mozilla, the
non&#45;profit developer of the Firefox web browser. 
But some commentators have pointed out that the support also indicates
that the company presently does track where users go on the web through
data collected from sites that have integrated Twitter &quot;follow&quot; buttons
or widgets. Some browsers, including Firefox, Microsoft&#39;s Internet Explorer
and Apple&#39;s Safari, include a Do Not Track option that sends a line of
code to websites indicating the user does not want to be tracked. But
under current regulations, it is up to the website to honour the
requests. Google has said it will implement a Do Not Track feature in
its Chrome browser later this year.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-18T10:02:40+00:00</dc:date>
    </item>

    <item>
      <title>Brazil&#8217;s new information access law goes into effect</title>
      <link>http://www.ejc.net/media_news/brazils_new_information_access_law_goes_into_effect/</link>
      <guid>http://www.ejc.net/media_news/brazils_new_information_access_law_goes_into_effect/#When:10:00:13Z</guid>
      <description>Brazilians can now count on an Information Access Law to obtain data and
non&#45;secret government documents without having to provide justification
for their information requests. The information access law went into
effect on Wednesday, May 16, making Brazil one of 91 countries with
freedom of information laws, reported ABC News and the newspaper Zero
Hora. Also, the decree that regulates this law was signed by President
Dilma Rousseff. The long struggle for this law to be approved was supported by
organizations, such as the Brazilian Association of Investigative
Journalism (Abraji in Portuguese), the NGO Article 19, and the Knight
Center for Journalism in the Americas, as well as journalists, such as
Fernando Rodrigues, who is the leader of the campaign for the right to
information access in Brazil. The Brazilian law guarantees access to financial expenditures and
contracts, as well as general data on programs, actions, projects and
other public works, and is applied to all levels of the government
(city, state, and national) and the three powers (legislative,
executive, and judicial). Compared with other information access laws,
such as those in Chile and the U.S., this law is a step forward. To better understand the
law, the portal G1 and Povo Online highlighted the main points. The full
text of the law can be found here.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-18T10:00:13+00:00</dc:date>
    </item>

    <item>
      <title>Bolivian Senate proposes law to regulate social networks</title>
      <link>http://www.ejc.net/media_news/bolivian_senate_proposes_law_to_regulate_social_networks/</link>
      <guid>http://www.ejc.net/media_news/bolivian_senate_proposes_law_to_regulate_social_networks/#When:09:59:47Z</guid>
      <description>The Bolivian Senate has proposed a bill that would regulate social
networks, and would be attached to the Law to Fight Against Racism and
All Forms of Discrimination, reported the news site Eju TV. 
The anti&#45;racism law was heavily criticized by journalists when it was
approved in October 2010. Journalists say the law violates freedom of
expression and instills self&#45;censorship. 
The idea to regulate social networks, presented by a lawmaker from the
Movement Towards Socialism, Galo Bonifaz, and by the president of the
Senate, Gabriela Montano, caused much criticism among opposition who
claim that this law would violate freedom of expression in the country,
reported the newspaper La Opinion. According to the newspaper La Razon, lawmakers say the law is
“necessary because it is about restraining discrimination and racism”
that occurs on the Internet. But mostly, as Montano said, this law
would avoid &quot;discriminatory and offensive acts&quot; against President Evo
Morales, reported La Opinion.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-18T09:59:47+00:00</dc:date>
    </item>

    <item>
      <title>US: Los Angeles Times receives USD 1m grant from Ford Foundation</title>
      <link>http://www.ejc.net/media_news/us_los_angeles_times_receives_usd_1m_grant_from_ford_foundation/</link>
      <guid>http://www.ejc.net/media_news/us_los_angeles_times_receives_usd_1m_grant_from_ford_foundation/#When:09:58:09Z</guid>
      <description>The Los Angeles Times will use a USD 1m
grant from the Ford Foundation to expand its coverage of key beats,
including immigration and ethnic communities in Southern California, the
southwest U.S. border and the emerging economic powerhouse of Brazil. 
The Times plans to use the two&#45;year grant to hire journalists who will
focus on the Vietnamese, Korean and other immigrant communities, the
California prison system, the border region and Brazil. 
As the Internet has triggered massive shifts in audience and
advertising, many media have looked to partnerships and new sources of
funding. Substantial investigative projects that appear in many American
newspapers are now researched, written and edited by nonprofits like
ProPublica and California Watch. The New York Times national edition has
bolstered local coverage in several states by contracting with digital
nonprofits. The California Endowment pays for 15 reporters to cover
healthcare at media outlets around the state. The hire in Brazil represents the return of a Times correspondent to
South America, where a network of stringers has provided the bulk of
coverage in the last several years.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-18T09:58:09+00:00</dc:date>
    </item>

    <item>
      <title>US: Buffett&#8217;s Berkshire to buy Media General papers</title>
      <link>http://www.ejc.net/media_news/us_buffetts_berkshire_to_buy_media_general_papers/</link>
      <guid>http://www.ejc.net/media_news/us_buffetts_berkshire_to_buy_media_general_papers/#When:09:57:38Z</guid>
      <description>Billionaire Warren Buffett&#39;s company is making another
foray into newspapers, agreeing to buy 63 newspapers from Media General
Inc. for USD 142m. Berkshire Hathaway Inc. is also extending a loan to Media General and
taking a 19.9 percent stake in the company, which will still own 18 TV
stations. Media General also owns some websites, such as coupon provider
DealTaker.com. Media General on Thursday said the deal includes all of its newspapers
except the Tampa Tribune of Florida and smaller newspapers in that
market. It&#39;s in talks to sell those newspapers to other buyers. 
Berkshire Hathaway is buying the Richmond Times&#45;Dispatch in Virginia,
the Winston&#45;Salem Journal in North Carolina and the Morning News of
Florence, S.C., among others. Berkshire Hathaway has owned the Buffalo News of New York for decades
and bought its hometown paper, the Omaha World&#45;Herald, in December. The
company is also the largest shareholder of Washington Post Co., with a
23 percent stake. Buffett has defended newspapers, saying that they will have a decent
future if they continue delivering information that can&#39;t be found
elsewhere. They also need to stop offering news free online, he has
said.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-18T09:57:38+00:00</dc:date>
    </item>

    <item>
      <title>Google makes search &#8216;more human&#8217; with Knowledge Graph</title>
      <link>http://www.ejc.net/media_news/google_makes_search_more_human_with_knowledge_graph/</link>
      <guid>http://www.ejc.net/media_news/google_makes_search_more_human_with_knowledge_graph/#When:09:56:50Z</guid>
      <description>Google has revamped its search engine in an attempt to offer instant
answers to search questions. A new function, the Knowledge Graph, will make the site&#39;s algorithms act
&quot;more human&quot;, the site said in a blog post. The feature will at first be available to US&#45;based users, but will be
rolled out globally in due course. It follows similar efforts by rival Bing to provide added search content
beyond the typical list of links. Google&#39;s senior vice&#45;president of engineering, Amit Singhal, explained
that, until now, the search engine had been able only to match keywords,
rather than understand context. Google said the Knowledge Graph has been programmed to use around 3.5
billion different attributes to organise results, meaning it could now
group results according to those various alternative interpretations. 
For some searches, such as on prominent people, Google will
automatically pull up a summary box with key information on that topic. 
The next step, Mr Singhal said, is to look at how the site can answer
more complex questions, such as &quot;What are the 10 deepest lakes in
Africa?&quot; In doing so the search engine would need to draw on multiple sources and
factor in many different criteria. This kind of computational, intelligent search is currently pioneered by
the likes of Wolfram Alpha &#45; a site that gathers verified data, such as
from the World Health Organization, to provide statistical results.</description>
      <dc:subject></dc:subject>
      <dc:date>2012-05-18T09:56:50+00:00</dc:date>
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