Media News - Thursday, December 06, 2007
Topix to offer hyper-local news pages to online publishers
The online news and community network Topix is in talks with online news publishers about expanding the use of its hyper-local editing platform to create quick-fire news pages. As part of the platform users are able to register as editors of particular news pages, giving them access and editing rights to news items from a 'wire' of published articles relating to their area of interest. The system also allows the editors to write new articles and add content and sources from outside of Topix's own search facility, enabling the creation of on-the-fly pages of issue and location based news. The aim of the sites, Topix CEO Chris Tolles said, would be to allow 'people who care about a topic with the ability to cover it' the tools to provide in-depth local news coverage. When linked with a publication, he said, it would be that title's decision as to whether stories remain on the site and who is accepted as an editor. Tolles said the template would provide publications with the means to deliver 'neighbourhood level local news' that they had previously been unable to provide without deploying more full-time staff to these areas. (Journalism.co.uk)
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