Media News - Monday, September 08, 2008

The dream lives on: Plastic Logic’s e-newspaper reader; Esquire’s e-ink

One of the biggest areas of research in the newspaper industry is the development of an electronic paper, or digital delivery to a digital device. Among them, UK electronic paper display technology company Plastic Logic is publicly showing off its version of an electronic newspaper reader: a lightweight plastic screen more than twice the size of an Amazon Kindle or Sony Reader. It will be introduced at the Demo conference Monday, reports NYT. The size of a piece of copier paper, it can be continually updated via a wireless link, and can store and display hundreds of pages of newspapers, books and documents. Like Kindle and Sony Reader, it uses a highly legible black-and-white display developed by the E-Ink. This first display weighs just two ounces more than Kindle, and is about one-third the Kindle's thickness. Meanwhile, Esquire, a magazine owned by Hearst, is unveiling a 75th-anniversary issue with a cover that features E-Ink's technology. A 10-square-inch display on the cover of Esquire's October 2008 anniversary issue flashes the theme 'The 21st Century Begins Now' with a collage of illuminated images, reports AP. On the inside cover, a two-page spread advertising the new Ford Flex Crossover features a second 10-square-inch display with shifting colors to illustrate the car in motion at night. The display has six batteries and two computer chips. Esquire is printing 100,000 copies of the October issue with the special cover. (Paid Content)

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