Media News - Wednesday, February 15, 2012
Myspace adds 1m new users in 30 days
Myspace has said it has added more than 1 million new users in the past 30 days, taking it to 25 million registered users and representing a dramatic turnaround for the social network that Rupert Murdoch abandoned almost eight months ago. The website claimed that about 40,000 people a day had signed up to Myspace since it introduced new ties with rival social networks, Twitter and Facebook. Myspace was sold by Murdoch's News Corp in June last year for $35m – compared with the $580m paid for the website in 2005. The website's new owners, digital media firm Specific Media and investors including Justin Timberlake, promised to shift the ailing social network to focus on music. The figures released on Monday are the first insight into the website since the sale. Tim Vanderhook, chief executive of Myspace, claimed that Myspace now offered the biggest free music collection online, ahead of popular streaming services such as Spotify and Deezer. Myspace has a music catalogue of more than 42m songs, according to Vanderhook. Spotify has a library of about 15m songs in the US. A number of the new users are thought to have come through Myspace's new music player, which provides streaming music, but also from the fact that would-be users can join directly via Facebook: its Facebook app this year jumped from 900,000 monthly active users in the four weeks to 14 January to 1.6m by 14 February. (The Guardian)
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