Media News - Wednesday, August 20, 2008
Google will offer services for bloggers at the conventions
Google Inc. will help set up a two-story, 8,000 square-foot headquarters for hundreds of bloggers descending on the Democratic convention in Denver next week, and it will offer similar services at the Republican convention in September, as new media gain influence in politics. Four years ago, Google wasn't a significant presence at the Democratic and Republican conventions. Its high-profile presence at both conventions this year mirrors the growth of new media, which will provide their takes on events and compete with established media companies via Google's YouTube video site and other social-media outlets. With its financial support for the 'Big Tent' blogger facility at the Democratic convention, Google stands to gain exposure and goodwill from 500 or so bloggers who paid $100 for access to the facility, run by a coalition of bloggers. Google's software and services will be featured, including a kiosk in the public area of the tent where anyone can post videos on YouTube. Not only will bloggers have Internet access, workspaces and couches for napping in the 'Big Tent' headquarters, they will be provided food and beverages, Google-sponsored massages, smoothies and a candy buffet. On the final night of the convention, Google is co-sponsoring a bash with Vanity Fair magazine for convention-goers and journalists that has become one of the hottest party invites. (Wall Street Journal)
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