Media News - Monday, December 17, 2007
Google takes on Wikipedia
Search giant Google is set to take on the world’s most popular
encyclopaedia Wikipedia with the launch of Knol, an online,
user-generated and user-edited learning resource. Users will have access
to 'easy editing tools' with Google hosting the service and ensuring
Knol content is ranked appropriately in the online search engine’s
search results. In contrast to Wikipedia, Knol will highlight the
authors of each entry by publishing his or her profile. ‘Books have
authors' names right on the cover, news articles have bylines,
scientific articles always have authors – but somehow the web evolved
without a strong standard to keep authors names highlighted. We believe
that knowing who wrote what will significantly help users make better
use of web content,’ said Udi Manber, vice president of engineering for
Google. According to Manber, Google’s primary aim is for Knols to cover
all topics, from scientific concepts, and medical information to
how-to-fix-it instructions. Manber acknowledged that Google will not be
able to guarantee that all entries are of the highest quality, with
completely open levels of participation. In classic Google fashion, Knol
remains under wraps in its first phase of testing, with usage on an
invitation-only basis.
(VNU Net)
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