Media News - Tuesday, June 30, 2009
Could changes in copyright law be newspapers’ savior?
With individual newspapers and professional associations chasing after all manner of notions of how to build a business model that successfully bridges the transition from print to digital, a seemingly simple idea is taking hold among some legal thinkers - rewriting copyright law. The idea received a major push over the weekend from Pulitzer Prize-winning columnist Connie Schultz of The Plain Dealer in Cleveland. Schultz reviewed the ideas of David Marburger, a First Amendment attorney at the firm Baker and Hostetler, and his brother Daniel, an economics professor at Arkansas State University. Their idea focuses on how to protect the originators of news such as newspapers from aggregators who link or rewrite that content, and may sell advertising against it. The Marburgers propose changing federal copyright law to give the original newsgatherer a period - they'd like it to be 24 hours - in which the news item would be available only on the originator's Web site. 'If the copyright law doesn't open the way for originators of news to stop the free-riding, newspapers will die,' David Marburger told columnist Schultz. 'No exceptions.' (Editor and Publisher)
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