Media News - Wednesday, January 14, 2009

Beijing to expand its international media activities

The Chinese government has announced plans to dramatically increase its foreign media activities. Beijing has reserved almost EUR 5m for the project. The state-run Xinhua press agency will launch an international television station modelled along the lines of the US' CNN and the Arab Al Jazeera stations. Beijing has also set aside funding to upgrade The People's Daily newspaper and the state-run CCTV television station; both will become far more international and CCTV will start broadcasting in Arabic and Russian. An article by propaganda chief Liu Yunshan, published in the Communist Party's main ideological journal, said, 'it has become an urgent strategic task for us to make our communication capability match our international status'. Communist party officials believe the new media outlets will help Beijing present its view on world affairs and also counter what party officials see as negative reporting on sensitive issues such as human rights and the situation in Tibet. (Radio Netherlands/Media Network weblog)

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